Photography: Facundo Bengoechea. Styling: Loli Echevarria Cohen & Vir Greco.
Photography: Facundo Bengoechea. Styling: Loli Echevarria Cohen & Vir Greco.
Photography: Facundo Bengoechea. Styling: Loli Echevarria Cohen & Vir Greco. Model: Agostina Zanlungo
Filed under fashion, Street style
By Maja
Today Lona and I were doing a street style photo shoot of some of our outfits. Once the pictures are edited we’ll post them on here and on StylePal. Did you make sure to get early access to our private beta yet? Click the link to sign up 
Here are a few behind the scenes photos for you.
Filed under fashion, Street style
By Maja
Last night John Varvatos held a charity event at their store on Geary. Gary Clark Jr performed and the drinks were flowing. Lots of well dressed men and women, always good to see SF’s fashion crowd
Filed under Fashion events, Street style
By Lona
Fashion is an expression of one’s self. While I was tempted to write a blog on what not to wear at fashion week I realized that it would not be fair to judge based on my personal taste and what I think is beautiful. So here are some images I took while waiting to get into the runway shows. You can be the judge on whether you think they have great style or not.
Creative Patchwork
Shy Vintage
Filed under fashion, Street style
By Lona
In addition to the Burberry show I was able to make it to two other shows. Mark Fast and Louise Gray.
At Mark Fast the provocative crochets in his spring collection came in all colors. “We worked with yellow, orange and fuchsia and feathered printed neoprene to compose a tropical exotic surge of color.” Explained the British designer. One of the models was constantly getting her shoe caught in the long crochet dress and about to fall but she managed to walk the runway despite this difficulty. I’m guessing there was no practice run
Louise Gray’s collection was at the Topshop Show Space where many of the attendees were super excited to be there, mingle with each other before the show and show their strong support for this very quirky and exuberant British designer. Her collection had to be one of the most distinct I have ever seen. Gray’s signature is her mishmash of color, pattern and texture. “Its how my mother taught me to dress,” she said, “everything matches if you like it.” I think she is extremely creative and original but at the same time I cannot say that I would wear some of the pieces from this collection. Below are some of the photos I snapped during the shows yesterday.
Mark Fast
Mark Fast
Mark Fast
Gift Bags at Louise Gray
Louise Gray
Louise Gray
Filed under fashion, Fashion events, London Fashion Week, Runway shows, Street style
By Maja
A few more photos from last night.
First up, yours truly:
Lona in floor long DVF, Maja in COS and Stella McCartney
Marc Jacobs downtown was busy
Great blazer and cute shoes too – have a similar pair for sale on StylePal
Santina looking great in dots and leather, two of the key fall trends
Angie: Great to match the rivets on the dress with the spikes on the shoes – don’t you just love those shoes?
We finished off at Saks, it was by far the busiest and had the best crowd
Filed under fashion, Fashion events, Street style
By Maja
Last night was fun! We toured the different venues and San Francisco’s fashion crowd really stepped it up! The party ended at Saks, which also was the only place with a continuous flow of bubbly – live and learn, NM.
The Marc Jacobs Circus tee launched last night was a little too bland for me. Not quite unisex enough to be cool and not quite circus-ey to be just crazy enough.
Neiman Marcus showcased pieces from their new collections on each floor. This fall is still looking grungy, but less army and more ladylike than the previous year. The just below the knee skirt length is really hard to wear – I know it would make my runner’s calves look like poles!
Both Lona and I totally loved the Haider Ackermann blazer on the far right, the shoulder cut is so elegant.
StylePal’s Lona and StylePal friend Kelsie looking gorgeous as ever, Lona rocking her DVF summer dress in spite of the cool SF night it was.
I love you too
New collection from 3.1 Phillip Lim, lots and lots of chunky knits of all kinds this season, love it.
Right, we also have a bunch of street shots from last night, they will come later. Be sure to check out our facebook page and our twitter too for extra goodies
Filed under Uncategorized
By Maja
As a fashion designer I get my inspiration from many places.
I have done collections based on the lines of the Japanese art of paperfolding, origami, been inspired by the silhouettes of eagles in the sky and the architechture of one of the last century’s greatest architects, Le Corbusier.
Photo cred: http://www.joostlangeveldorigami.nl/
One of my main sources of inspiration for the collections I have done, however, continues to spring from the creativity of people and their own personal expressions of style. I can roam the Internet for hours looking for new blogs with pictures of street style from every counrty and whenever I travel people watching is one of my favorite pastimes. Equipped with my camera and my sketchbook I go through the creative process of continuously sketching, scribbling down ideas for patterns or fabrics and taking pictures of a certain mix of materials or an interesting detail in a shirt or a dress.
The beauty of street style lies in people’s relentless effort to both stand out as a memorable individual as well as pledge belonging to a certain group. We will style ourselves to look the best we can, but at the same time define ourselves as hipsters, professionals, nerds or whatever we choose to express that day. And even though the result of mixing what you find in H&M with your mom’s wardobe from the 80′ies doesn’t always give an aesthetically pleasing result, these fashion dares are what moves trends and shift industry focus around the world.
One of my favorite blogs for checking out cool street style is the Finnish site Hel Looks. I don’t know what they put in the water in Finland that makes the people there dare more and care less, but I do love their outgoing style, which seem in such contrast with the reputation of the Finnish being stoic and introvert.
Photo Cred: Hel Looks
Filed under fashion, Street style
